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The use of printing blocks in newspapers and other printed advertising resulted in vast quantities of these blocks being produced. Examples of the same logo were often replicated in several sizes depending on the usage. Larger sizes for newspaper or magazine ads, with full, half or quarter page ads requiring different size print blocks. Even smaller versions were needed for letterheads, business cards or company envelopes. These are now a relic of the very recent past, and quite collectible.
Recognize any of the old logos -- even backwards? ;)