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Apple’s Gamification It was right there all the time. Apple is a game. The biggest company on earth doesn’t make the most popular anything, but everything it sells is intensely Continue reading &ra...
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Scooped by Martin (Marty) Smith |
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Wrote this piece about Apple's intensely successful gamification after having a "should have had a V8" moment. Fascinating to estimate the value gamification brings to the stuffed animal claw machine (pictured above).
Take $100 in wholesale stuffed animals and turn them into $20,000 via gamifcation something analogous to what Apple does with computers and phones.