consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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Why Americans still love Nike, even after its workplace scandals

Why Americans still love Nike, even after its workplace scandals | consumer psychology | Scoop.it

"According to new research by YouGov BrandIndex, a consumer research firm, people still love Nike ..."

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Chinese and American consumers have different ideas about what makes a product creative

Chinese and American consumers have different ideas about what makes a product creative | consumer psychology | Scoop.it

"What one culture loves, the other might see as trivial ..."

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Amazon, not Google, is the most popular starting point for Americans looking to buy products online

Amazon, not Google, is the most popular starting point for Americans looking to buy products online | consumer psychology | Scoop.it

"If you're selling a product online, you really have no choice but to sell on Amazon ..."

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Americans' contradictory feelings on technology | PYMNTS.com

Americans' contradictory feelings on technology | PYMNTS.com | consumer psychology | Scoop.it

"Is technology making consumers more productive? Or just plain lazy? According to a recent Harris Poll, a majority of Americans think both ..."

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