New Apple ad is a music video by Selena Gomez shot on iPhone | consumer psychology | Scoop.it
From brandinginasia.com - October 28, 2019 4:46 AM

"This marks the second time that Apple and Gomez have collaborated. The first being in 2015 when Apple was promoting the iPhone 6S. As part of the campaign, Gomez appeared in taking a selfie on the iPhone ..."