The Barbie merch explosion is 'heaven' for collectors of the iconic doll - The Washington Post | consumer psychology | Scoop.it
From www.washingtonpost.com - July 16, 2023 3:32 AM

"The “Barbie” movie starring Margot Robbie has fans of the Mattel doll snapping up branded pink merchandise, from Barbie-themed jackets to vintage dolls ..."