consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
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How do Japanese show they care? By sending a telegram. - The New York Times

How do Japanese show they care? By sending a telegram. - The New York Times | consumer psychology | Scoop.it

"Millions of the messages still crisscross Japan each year, offering congratulations or condolences in a way that more modern communications cannot ....'

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Rakuten takes a big stride in Europe's VOD market | WARC

Rakuten takes a big stride in Europe's VOD market | WARC | consumer psychology | Scoop.it

"Rakuten, the Japanese e-commerce giant, is ramping up its challenge to Amazon and Netflix with plans to expand its video-on-demand service in Europe, at the same time as teaming up with four major TV manufacturers to embed a special Rakuten button on their remote controls ..."

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Popular Japanese comedian wants to bring her plus-size fashion to the U.S. 

Popular Japanese comedian wants to bring her plus-size fashion to the U.S.  | consumer psychology | Scoop.it

"Naomi Watanabe, a 30-year-old comedian who lip-synced to Beyoncé, wants to open a store in New York ..."

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Create your own personalised Japanese Kit Kats with new vending machine in Kyoto

Create your own personalised Japanese Kit Kats with new vending machine in Kyoto | consumer psychology | Scoop.it

"The only thing better than a box of Japanese Kit Kats is one you've made yourself...."

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Eleven Japanese online stores that aren’t Rakuten or Yahoo

Eleven Japanese online stores that aren’t Rakuten or Yahoo | consumer psychology | Scoop.it

"Here a list of some Japanese online stores that have been rising in popularity lately ..."

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Toyota turns Alexa Moreno into an anime character

Toyota turns Alexa Moreno into an anime character | consumer psychology | Scoop.it

"The Japanese brand included the Mexican gymnast in three commercial spots that seek to inspire other athletes ..."

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Japanese designer 3D prints famous logos into everyday items 

Japanese designer 3D prints famous logos into everyday items  | consumer psychology | Scoop.it

"Japanese designer Taku Omura realised that some of the world's most famous logos are actually incredibly versatile, and can be turned into a lot more than just..."

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It's Japanese commercial time! Watch the best ads from 2017 in one glossy 4K video

It's Japanese commercial time! Watch the best ads from 2017 in one glossy 4K video | consumer psychology | Scoop.it

"Famous musicians, actors and idol group members star in these memorable ads that will make you laugh, cry and want to buy what they're selling ..."

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Lady Gaga has turned her Instagram selfies into ads for a Japanese beauty brand

Lady Gaga has turned her Instagram selfies into ads for a Japanese beauty brand | consumer psychology | Scoop.it

"Gaga is the face — and photographer — of Shiseido's New Year's ad campaign ..."

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Hello Kitty Beer Is Here!

Hello Kitty Beer Is Here! | consumer psychology | Scoop.it

"Say hello to Hello Kitty Beer. The Japanese brand that perhaps charmed a 5-year-old girl you know is now selling alcoholic brews with its big-headed cat on the can. (Three words: Hello Kitty beer. Another three: hide your kids.)..."

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