Laura Moffat: Creating a clothing brand for women with tom-boy and androgynous style  | consumer psychology | Scoop.it
From www.forbes.com - January 28, 2018 1:58 AM

"Frustrated with the lack of masculine clothing available for women of all backgrounds, Laura and Kelly Moffat created Kirrin Finch to solve that problem. Learn how they launched an apparel line with no experience and what made them take action to build their own company ..."