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Real-life consumer psychology – with a touch of technology
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Travel retail a "powerful growth driver" for L'Oréal as sales surge 27.1% 

Travel retail a "powerful growth driver" for L'Oréal as sales surge 27.1%  | consumer psychology | Scoop.it

"Travel Retail sales passed the €2bn milestone for the cosmetics company..."

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L'Oréal Brazil wants to help visually impaired women use its products through new Audio MakeUp Project

L'Oréal Brazil wants to help visually impaired women use its products through new Audio MakeUp Project | consumer psychology | Scoop.it

"L'Oréal Brazil has created a makeup course for its Maybelline New York brand to teach visually impaired women how to use its products ..."

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Diversity pays off for L'Oréal  | warc.com

Diversity pays off for L'Oréal  | warc.com | consumer psychology | Scoop.it

"L'Oréal Paris, the French beauty brand, launched a campaign in the UK last year that featured a man in a cosmetics ad for the first time and now the company's UK general manager says the results have been ..."

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L'Oréal: How technology is transforming beauty - Telegraph - Telegraph.co.uk

L'Oréal: How technology is transforming beauty - Telegraph - Telegraph.co.uk | consumer psychology | Scoop.it

"L'Oréal's chief digital officer tells Sophie Curtis how innovations in technology are impacting the beauty industry ..."

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