consumer psychology
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Real-life consumer psychology – with a touch of technology
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Land Rover not happy about Chinese Evoque clone - LeftLaneNews

Land Rover not happy about Chinese Evoque clone - LeftLaneNews | consumer psychology | Scoop.it

"Land Rover is still trying to stop Land Wind from selling a clone of the Range Rover Evoque named X7.  However, there's little the British company can do to protect its intellectual property in the world's biggest car market.Land Wind made headline ..."

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Land Rover tests new Discovery on school kids to make sure it can cope

Land Rover tests new Discovery on school kids to make sure it can cope | consumer psychology | Scoop.it

"Engineers and designers at Land Rover conscripted kids for their new Discovery’s planning and testing stage, to see if it how it would cope with the likely hammering ..."

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Jaguar Land Rover self-learning technology overview

"Jaguar Land Rover self-learning technology overview ..."

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Land Rover offering factory-restored first-gen Range Rovers

Land Rover offering factory-restored first-gen Range Rovers | consumer psychology | Scoop.it

"Would you buy a 132-horsepower vehicle from the 1970s for $170,000? Now's your chance. Land Rover Classic is now offering the second series in its line of Reborn classics. The first was the Land Rover Series 1, and now its the first-generation Range Rover. Only 10 of these vehicles will be ..."

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Land Rover's Instagram adventure story is absolutely mindblowing

Land Rover's Instagram adventure story is absolutely mindblowing | consumer psychology | Scoop.it

"Land Rover and the creative folks at Y&R NYC created a very unique campaign on Instagram that showcases two fictional adventure stories. They utilized ..."

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Land Rover's transparent hood Is technology from the future ...

Land Rover's transparent hood Is technology from the future ... | consumer psychology | Scoop.it

"As our vehicles become more capable and offer increasing autonomy off-road, we will ensure the driver has the confidence to progress over any terrain,” says Dr. Wolfgang Epple, director of research and technology for ..."

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