consumer psychology
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Real-life consumer psychology – with a touch of technology
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Even F1 legend Lewis Hamilton can’t beat Driver’s opening level

Even F1 legend Lewis Hamilton can’t beat Driver’s opening level | consumer psychology | Scoop.it

"One of the most successful F1 drivers ever also struggled in this classic PS1 open-world driving game ...."

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Lewis Hamilton loses long legal battle with Swiss luxury watchmaker | Daily

Lewis Hamilton loses long legal battle with Swiss luxury watchmaker | Daily | consumer psychology | Scoop.it

"The F1 world champion took action against the Swiss firm after it registered the name 'Hamilton' as a trademark, giving them exclusive rights to use the brand across Europe ..."

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Lewis Hamilton x Hajime Sorayama for new glossy racing helmet

Lewis Hamilton x Hajime Sorayama for new glossy racing helmet | consumer psychology | Scoop.it

In this year's Suzuka Grand Prix, Lewis Hamilton is set to turn heads among racing fans and art lovers as he teams up with Hajime Sorayama ..."

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