consumer psychology
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Real-life consumer psychology – with a touch of technology
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Celebrity brands are establishing new ground rules for the beauty industry 

Celebrity brands are establishing new ground rules for the beauty industry  | consumer psychology | Scoop.it

"In the last few years, celebrities have gone from merely endorsing or collaborating with outside beauty brands to launching their own full-fledged lines. These brands — including Rihanna’s Fenty Beauty, Pat McGrath Labs, Kim Kardashian’s KKW Beauty and Madonna’s MDNA Skin ..."

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Broken record or hit single? Research finds most popular chart songs repeat ... - Daily Mail

Broken record or hit single? Research finds most popular chart songs repeat ... - Daily Mail | consumer psychology | Scoop.it

"Researchers have found songs such as Madonna's Papa Don't Preach and Taylor Swift's Shake If Off - which repeat entire phrases - are more likely to be commercially successful ..."

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