"MTN took aim at Vodacom in its latest “SA’s best mobile network” advertisement ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"Consumers love the advertising in South Africa's competitive telecoms market. Companies fight for market share, often taking aim at each other in their ads ..." 
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"The M-Pesa mobile money transfer system, hugely popular in East Africa, is being scrapped in South Africa, which for many pundits comes as a surprise, writes the BBC's Lerato Mbele ..."
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"Vodacom's battle with its former employee over the "Please Call Me" service brings home global disputes over intellectual property rights. Do South African laws adequately protect innovators? ..."
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