"If you’re using ad-blocking technology on your smartphone, you’re not alone ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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Scoop.it!
"According to one estimate, some $22 billion in online ad revenue was lost last year because so many people use ad-blocking plugins on their web browsers ..." 
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Scoop.it!
"A report suggests that one in five smartphone users worldwide deploys software to remove ads when he or she browses the web ..."
Scoop.it!
"A top ad-blocking service is targeting mobile this year, and plans its first product that could zap paid marketing on iPhones ..."
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