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Real-life consumer psychology – with a touch of technology
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McDonald's Launches Olympics Social Campaign

McDonald's Launches Olympics Social Campaign | consumer psychology | Scoop.it

"McDonald's, which will mark its 10th consecutive year as the Olympics' official restaurant at the Winter Olympics, has launched a social campaign, dubbed #CheersToSochi, encouraging fans worldwide to send personalized greetings to their favorite athletes and teams ..."

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The 5 ¨C's¨ That Rules The Social Media Influencers (or Ambassadors)

The 5 ¨C's¨ That Rules The Social Media Influencers (or Ambassadors) | consumer psychology | Scoop.it

"Social Media Influencers: How do you know that the blogger who is writing a guest post for your blog is the best blogger for your readers?.."

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