"Unlike a car bumper or a plastic bottle, which holds its shape as a robot handles it, cloth is floppy and comes in an endless array of thicknesses and textures. Robots simply don't have the deft touch possible with human hands ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"Retailers and brands such as Kohl's, Nike, Target, Tommy Hilfiger and Zappos have recently launched adaptive apparel lines, and economists have predicted that the U.S. adaptive clothing market could grow to $54.8 billion ..." 
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"Fast fashion is finally on its way out and the cost-per-wear value metric is making a comeback. Companies that were forced to reduce the quality of the materials to manufacture clothing just to stay alive…"
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"The LINE coat Meghan Markle wore at her engagement photocall has officially been renamed in her honor ..."
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"Amazon Wardrobe, part of the Prime service and part of the company’s effort to expand in apparel, will let customers order three to 15 items of clothing without buying it ..."
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"After launching private label clothing brands last year, Amazon is now reportedly aiming its sights on the lucrative world of exercise apparel with its own line of workout clothing ..."
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"From work wear to prison togs to haute couture, the exhibit ‘Denim: Fashion’s Frontier’ at the Fashion Institute of Technology charts how the fabric pinballed between functionality and high fashion for more than 150 years ..."
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"Fashion Snoops describes five color stories for Spring/Summer 2021 that will be important for the fashion industry’s coronavirus recovery ..."
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"NRF has released a report profiling the major worldwide consumer trends that will shape the industry in 2020, highlighting value, sustainability and flexibility as top concerns for shoppers heading into the new decade ..."
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"For most consumers, sustainability in apparel primarily means labels that make clothing using natural fibers ..."
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"Today, the apparel company released its 2016 sustainability report outlining several new goals including a pledge to become climate positive throughout its entire value chain by 2040 ..."
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"In what looks like a savvy strategy, one big retailer is merging apparel for bigger shoppers with its other sections ..."
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'The dynamics of the apparel industry are changing dramatically. To succeed amid the shifting tides, companies need to build up competence in four disciplines ...' ©
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