"As you shop, “beacons” are watching you, using hidden technology in your phone ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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Scoop.it!
"On a recent trip to Disney World, I had an unusual experience. I rode a ride. It broke. We were evacuated, and a few minutes later, I got a picture of ..." 
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"How would you feel if a retail er tracked your smartphone as you browsed their store? Would it be easier to palate if they offered you some discounts while breaching your privacy? ..."
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"The value of leveraging today’s consumer behavior, location, and online convenience ..."
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"The main reason, according to Euclid Analytics’ head Brent Franson: consumers aren’t yet using their smartphones the way beacons assume ...
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"British Airways has become the latest business to embrace beacon technology, introducing it into Terminals 3 and 5 at Heathrow airport, following a short trial at its head office ..." ©
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