consumer psychology
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Real-life consumer psychology – with a touch of technology
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Personalization, demystified: How to be 'spot on,' not 'creepy'

Personalization, demystified: How to be 'spot on,' not 'creepy' | consumer psychology | Scoop.it


"If we, as consumers, can all agree on anything, it’s that we crave personalized experi­ences—a moment, a referral, an article, a product that makes you feel good because it’s so spot-on and delivered directly to you ..."

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Boundary problems

Boundary problems | consumer psychology | Scoop.it

"Economics is a messy discipline: too fluid to be a science, too rigorous to be an art. Perhaps it is fitting that economists’ most-used metric, gross domestic product (GDP is a tangle too..."

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