"Brands in China have maintained connections – and sales – in China throughout the COVID-19 outbreak by switching their marketing messages and their media mix in ways that provide lessons for brands in other countries ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"Marketers are paying more attention to GIFs, those short looped videos that have become prevalent on social media, and are trying to work out how best to use them for brand communications ..." 
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