consumer psychology
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Real-life consumer psychology – with a touch of technology
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Consumers confused by green claims

Consumers confused by green claims | consumer psychology | Scoop.it

"Consumers are confused by many of the green claims made on product packaging, especially those which are technical, generic or simply involve a logo with no context, a study has found ..."

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Packaging Design: Consider the Consumer | Sunrise Packaging Blog

Packaging Design: Consider the Consumer | Sunrise Packaging Blog | consumer psychology | Scoop.it

"Consider shopability when creating a retail package..."

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