consumer psychology
31.9K views | +8 today
Follow
consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
Your new post is loading...
Your new post is loading...
Scooped by Leona Ungerer
Scoop.it!

Chinese and American consumers have different ideas about what makes a product creative

Chinese and American consumers have different ideas about what makes a product creative | consumer psychology | Scoop.it

"What one culture loves, the other might see as trivial ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Web sites, newspapers blur visual cues of sponsored blogs, native ads - MediaPost Communications

Web sites, newspapers blur visual cues of sponsored blogs, native ads - MediaPost Communications | consumer psychology | Scoop.it

"By year's end, the Web giant had abandoned that coloring for a very faint blue shading that makes it harder to tell the ads apart from adjacent articles ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

A consumer psychologist explains why every beauty shop looks the same

A consumer psychologist explains why every beauty shop looks the same | consumer psychology | Scoop.it

"However hard you try, the temptation to splurge on beauty products you might not necessarily need is ever-present but it turns out, this might be down to more than a severe lack of restraint ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

The subtle cues retailers use to get you to spend

The subtle cues retailers use to get you to spend | consumer psychology | Scoop.it

©

Leona Ungerer's insight:

"One way to minimise the effects of marketing is to slow down and think hard before making a decision."

No comment yet.