"Global consumers’ appetite for imported goods is increasing as our world continues to get smaller. However, in the quest to create a seamless ordering and shipping experience to acquire new global customers, companies ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"For decades, marketers have been preoccupied with finding the true pathways to customer loyalty. This article aims to clarify the psychological drivers and social processes underlying customer loyalty through the lens of brand communities ..." 
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"In this article, Let's Talk Payments provides insights on the role of role of chatbots in building customer loyalty ..."
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"A recent Clutch survey highlighted the importance of corporate social responsibility and taking a stance on current social and political issues. Doing so can increase customer loyalty. More organizations—including Nike, Ben & Jerry’s, Patagonia and Airbnb—are taking a stand on hot-button issues,..."
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"Instead of relying on points programs and clever marketing, companies have to listen carefully to customers and adapt products and services to their changing expectations ..."
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"Customer loyalty has a value that goes way beyond sales. But do you know how to identify a loyal customer? Here are nine signs to use to find them ..."
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