"Amazon Prime Day is the one day of the year when Amazon discounts Prime subscriptions and runs hot deals on lots of different products ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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Scoop.it!
"Twenty-seven of the world's leading football clubs have signed up to a new digital platform that aims to engage fans in a different way – and to offer brands a ..." 
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"The holiday is called Singles' Day and it's held every year on Nov. 11. It's like China's version of Cyber Monday, but seven times as big ..."
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"Here's more proof that Black Friday shopping is a competitive sport for retailers: Walmart's new "Dare to Compare" promotion for Black Friday, which promises to match or beat the best online prices offered by several major retailers ..."
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"Kenneth Cole and Timberland are testing a mobile app that tracks store visitors who opt-in for deals..."
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"Aldi grocery stores may be famous for their exceptionally low price points, but we're finding out that there's a lot more to the company than just a solid deal ..."
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"New research in the Journal of Consumer Research says the aggressive behaviour that comes with Black Friday is not only natural, it’s created by advertisers long before a consumer even enters a store ..."
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"For the scientifically inclined, research into the psychology of shopping and sales can provide some insight into how decision-making is affected on the highest-profile discounting day of the year..."
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