consumer psychology
31.9K views | +2 today
Follow
consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
Your new post is loading...
Your new post is loading...
Scooped by Leona Ungerer
Scoop.it!

Diageo to launch Johnnie Walker whisky in paper bottles in 2021 - Reuters

Diageo to launch Johnnie Walker whisky in paper bottles in 2021 - Reuters | consumer psychology | Scoop.it

"Johnnie Walker scotch whisky will be available in plastic-free bottles from early 2021, Diageo Plc said on Monday, as the world's biggest spirits maker ramps up efforts to tackle plastic waste ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Smirnoff draws on powerful insights | WARC

Smirnoff draws on powerful insights | WARC | consumer psychology | Scoop.it

"Smirnoff, the vodka brand owned by Diageo, is emphasising the importance of consumer insights as it seeks to conquer the challenges that are now facing many major brands ..."

©

No comment yet.