"CHINESE CONSUMERS DON’T HAVE THE SAME PROFILE AS IN THE WEST While in the West, the most interesting potential customers for a brand are relatively old people with a stable situation and a high salary, it’s different in China ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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Scoop.it!
"The psychology of colour is based on the mental and emotional effects colours have on people in all aspects of life. There are some very contrversial aspects to colour psychology as well as some more accepted and proven elements. Keep in mind, that there will also be variations in interpretation, meaning, and perception between different cultures!..."
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Scoop.it!
"A new eMarketer report assesses social activity in countries around the world. While Facebook dominates, there are regional and country-specific differences in engagement levels and use of other networks..."
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