consumer psychology
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Real-life consumer psychology – with a touch of technology
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Four surprising words that should define your digital strategy in 2017

Four surprising words that should define your digital strategy in 2017 | consumer psychology | Scoop.it

"...Instead of pointing you to some of the more popular acronyms of late—IOT, OTT, VR, AR, AI, etc.—I've instead boiled it down to four deceptively simple words that should help you focus your digital strategy in 2017 ..."

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Why Nordstrom’s digital strategy works (and yours probably doesn’t)

Why Nordstrom’s digital strategy works (and yours probably doesn’t) | consumer psychology | Scoop.it

"The importance of integration ..."

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You don’t need a digital strategy, you need a digitally transformed company

You don’t need a digital strategy, you need a digitally transformed company | consumer psychology | Scoop.it

"In 2015 it seems foolish to have a digital or mobile strategy, you just need a business strategy for the modern world. Whether it’s Uber reinventing the ..."

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