"Latin America is in a complicated moment as it heads toward a brace of elections in its three most populous countries; at a time like this the opportunity for brands lies in reconciling polarized peoples, argues DDB Latina’s Juan Isaza ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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Scoop.it!
"Consumers of municipal services across eight of the largest South African metropolitan municipalities have again given them the lowest satisfaction score measured in the SAcsi at 61.8 out of 100‚ up slightly from last year’s score of 60.8 ..." 
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Scoop.it!
"Until the November election, Budweiser is swapping out everything on its can including its own name to be as patriotic as possible ..."
Leona Ungerer's insight:
Here is a case study about this development.
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