consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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Teenage Mutant Ninja Turtles history (in a half-shell) - The New York Times

Teenage Mutant Ninja Turtles history (in a half-shell) - The New York Times | consumer psychology | Scoop.it

"After nearly 40 years and a new Netflix film, a look at what continues to make these cartoon heroes so appealing ..."

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The history of KFC: Their past and the tech building their future

The history of KFC: Their past and the tech building their future | consumer psychology | Scoop.it

"From humble beginnings, KFC would grow from a backroom specialty in a small-town fuel station for select customers, to conquer the world..."

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The evolution of logo design | Inspirationfeed

The evolution of logo design | Inspirationfeed | consumer psychology | Scoop.it

"Logos are all about communicating through a visual language. How has the evolutionary stance changed the way we look at logos? ..."

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From chat rooms to Snapchat: The history of social media

From chat rooms to Snapchat: The history of social media | consumer psychology | Scoop.it

"How we communicate with each other over the Internet has changed significantly from the early days in 1973 ..."

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Twenty years of SEO: A brief history of search engine optimization 

Twenty years of SEO: A brief history of search engine optimization  | consumer psychology | Scoop.it

"The history of SEO can be traced back to the mid-1990s. Here's a timeline of notable milestones in the evolution of search engines and SEO ..."

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How market research revolutionised advertising and shopping

How market research revolutionised advertising and shopping | consumer psychology | Scoop.it

"Asking customers what they wanted profoundly changed how retailers sold their goods ..."

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Google company history: A way through the online forest?

Google company history: A way through the online forest? | consumer psychology | Scoop.it

"Google is one of the biggest and most influential companies in the world thanks to its unique search engine technology. But it wasn't always that way ..."

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Romance isn't dead but evolves with technology

Romance isn't dead but evolves with technology | consumer psychology | Scoop.it

"Love is not dead — contrary to popular belief ..."

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The history of Volkswagen

The history of Volkswagen | consumer psychology | Scoop.it

"In the video above we look at the history of Volkswagen, which begins in Wolfsburg, Germany, in the year 1937 ..."

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The origin of the Oreo cookie

The origin of the Oreo cookie | consumer psychology | Scoop.it

"Harry K. asks: Who invented the Oreo cookie? In 1890, a group of eight large New York City bakeries combined to form the New York Biscuit Company and built a giant six-story factory in West Chelsea. Eight years later, they merged with their competitor, Chicago’s American Biscuit and Manufacturing to form an even larger conglomerate – the National Biscuit Company ..."

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Apple timelapse: Watch 20 years of Apple.com's visual history in 3 minutes

Apple timelapse: Watch 20 years of Apple.com's visual history in 3 minutes | consumer psychology | Scoop.it

"Apple.com just turned 20 years and this thoughtful YouTuber made an awesome timelapse video compresssing two decades of Apple visual history in two minutes ..."

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Revealed: Nine clever logos and what they really mean

Revealed: Nine clever logos and what they really mean | consumer psychology | Scoop.it
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The evolution of logos in marketing: Where did it all begin?

The evolution of logos in marketing: Where did it all begin? | consumer psychology | Scoop.it

"A brief history of logos and how they have evolved into a powerful modern marketing tool, with examples of successful and not-so-successful logo designs ..."

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Nike’s approach to marketing: Then and now | BANKNOTES

Nike’s approach to marketing: Then and now | BANKNOTES | consumer psychology | Scoop.it

"Nike has created some of the world’s greatest marketing moments and innovations which put their name on the athletic apparel map forever ..."

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NASA logo: the meatball vs the worm

NASA logo: the meatball vs the worm | consumer psychology | Scoop.it

"Not everyone likes the NASA logo: we explore the logo's controversial history ..."

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Where these companies got their names from - Part 2

Where these companies got their names from - Part 2 | consumer psychology | Scoop.it

"There's a story behind everything, especially the big brand names that we use so often in our day to day lives. So, wouldn't it be interesting to know the..."

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Smarties: How the stocking staple got its name

Smarties: How the stocking staple got its name | consumer psychology | Scoop.it

"How the chocolate we know and love started life as the butt of an unsavoury joke ..."

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Eight fabulous facts about shopping malls

Eight fabulous facts about shopping malls | consumer psychology | Scoop.it

"Few places encapsulate American consumer culture as well as the shopping mall. The “shop 'til you drop” craze may have reached its peak in the 1980s, but enclosed malls have been a part of the country’s landscape for more than 60 years ..."

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How burgers conquered the city

How burgers conquered the city | consumer psychology | Scoop.it

"Small business loans backed by the federal government helped the Golden Arches and its rivals conquer the city ..."

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Industry 4.0 and the digital twin

Industry 4.0 and the digital twin | consumer psychology | Scoop.it

"​As manufacturing processes become increasingly digital, the digital twin is now within reach. By providing companies with a complete digital footprint of products, the digital twin enables companies to detect physical issues sooner, predict outcomes more accurately, and build better products ..."

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Top trends in wireless technology for modern lifestyle #infographic

Top trends in wireless technology for modern lifestyle #infographic | consumer psychology | Scoop.it

"Wireless technology has been the one of the fastest growing areas of science in recent years. The wireless bandwidth of a country affects its GDP and employment opportunities significantly ..." 

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The Super Bowl’s evolution from football game to entertainment extravaganza

The Super Bowl’s evolution from football game to entertainment extravaganza | consumer psychology | Scoop.it

"In just 50 years, the Super Bowl has become one of the biggest “shared experiences” in American culture, up there with attending religious services, voting in presidential elections and playing Pokémon Go. But curiously, many of the tens of millions who tune in don’t actually want to watch football ..."

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Eleven things hardly anyone knows about Nike

Eleven things hardly anyone knows about Nike | consumer psychology | Scoop.it

"The phrase "Just Do It" was coined by a murderer ...."

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The longest-produced American car models

The longest-produced American car models | consumer psychology | Scoop.it

"The United States just celebrated its 240th birthday, and for nearly half that time, the modern automobile has held a special place in American history ..."

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The end of ‘shrink it and pink it’: A history of advertisers missing the mark with women

The end of ‘shrink it and pink it’: A history of advertisers missing the mark with women | consumer psychology | Scoop.it

"A backlash against High Heel beer shows the evolution of gendered marketing ..."

Steve Owens's curator insight, June 13, 2016 10:17 AM

Oh well... orange is the new black...