consumer psychology
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Real-life consumer psychology – with a touch of technology
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Pepsi brings ‘Pilk’ to the masses with Lindsay Lohan holiday ad

Pepsi brings ‘Pilk’ to the masses with Lindsay Lohan holiday ad | consumer psychology | Scoop.it

"The concoction, which mixes the soft drink with milk, is part of a “dirty soda” trend that’s recently taken off thanks to TikTok ..."

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Retail CMOs on the most memorable holiday ads in 2015

Retail CMOs on the most memorable holiday ads in 2015 | consumer psychology | Scoop.it

"The NRF CMO Council believes these holiday ads made an impression this holiday season ..."

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