consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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Starbucks turns to media to inspire, uplift and engage millions of Americans

Starbucks turns to media to inspire, uplift and engage millions of Americans | consumer psychology | Scoop.it

"During this election season, we could all use a cup of coffee and a feel-good story. Starbucks wants to have you covered on both ..."

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How a 1926 Print Ad Inspired One of Today's Fastest Growing Websites

How a 1926 Print Ad Inspired One of Today's Fastest Growing Websites | consumer psychology | Scoop.it

"If you needed proof that there's really nothing new under the sun, look no further than the explosively popular site ViralNova, which credits its addictive, highly clickable content to a famous long-form print ad from 1926..."

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Apple’s new ad highlights how the iPhone helps people in inspiring ways

Apple’s new ad highlights how the iPhone helps people in inspiring ways | consumer psychology | Scoop.it

"A beautiful new Apple ad called ‘Dreams’ was released today as part of the company’s “Powerful” series that highlights the ways the iPhone is changing people’s lives around the world ..."

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