consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
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Interactive ads: The future of making money on mobile games?

Interactive ads: The future of making money on mobile games? | consumer psychology | Scoop.it

"With most of the mobile game audience unwilling to spend money either upfront or in in-app purchases, many developers need to run ads to find success ..."

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New research finds that the average mobile ad takes 5 seconds to load

New research finds that the average mobile ad takes 5 seconds to load | consumer psychology | Scoop.it

"A week after issuing its first set of guidelines about mobile viewability, George Ivie, CEO and executive director of the Media Rating Council, explained what the changes mean for marketers during a presentation at the Interactive Advertising ..."

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