'Live shopping' is like QVC on steroids. Here's why these massive app-based events have taken over China — and are becoming more popular in the US. | consumer psychology | Scoop.it
From www.businessinsider.com - November 6, 2022 6:48 AM

"Live shopping lets customers buy products via in real-time with entertaining hosts that is all the rage in China. Now, it's making its way to the US ..."