consumer psychology
31.9K views | +2 today
Follow
consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
Your new post is loading...
Your new post is loading...
Scooped by Leona Ungerer
Scoop.it!

Branding 101: We respond emotionally to numbers - Co.Design

Branding 101: We respond emotionally to numbers - Co.Design | consumer psychology | Scoop.it

"Our feelings about numbers have considerable implications for big companies and their branding efforts ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

The British amateur who debunked the mathematics of happiness

The British amateur who debunked the mathematics of happiness | consumer psychology | Scoop.it

"Andrew Anthony: The astonishing story of the British man who began a part-time psychology course in his 50s – and ended up taking on America's academic establishment ..."

No comment yet.