consumer psychology
31.9K views | +2 today
Follow
consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
Your new post is loading...
Your new post is loading...
Scooped by Leona Ungerer
Scoop.it!

Google wants to make mobile ads less annoying by making them load faster

Google wants to make mobile ads less annoying by making them load faster | consumer psychology | Scoop.it

"Mobile ads are horrible. They eat up too much data [link] and load slowly, resulting in a growing number of wireless users turning to ad-blockers. In an effort to improve the mobile browsing experience …"

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

These 3-D mobile ads are grabbing brands' attention

These 3-D mobile ads are grabbing brands' attention | consumer psychology | Scoop.it

"What if there were a mobile ad that made viewers feel like they were inside a smartphone instead of just looking at one? What if the ad seemed to jump out as the user scrolled down, offering a three-dimensional perspective? ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

New research finds that the average mobile ad takes 5 seconds to load

New research finds that the average mobile ad takes 5 seconds to load | consumer psychology | Scoop.it

"A week after issuing its first set of guidelines about mobile viewability, George Ivie, CEO and executive director of the Media Rating Council, explained what the changes mean for marketers during a presentation at the Interactive Advertising ..."

No comment yet.