consumer psychology

"The chain is paying tribute to how it is often depicted in anime and manga — as “WcDonald's” — with a new sauce, packaging, episodic content and more ..."

"Brands faced a preponderance of global challenges this year and opted for a familiar playbook as the industry arrives at a crossroads ..."

"Forget other classic car relaunches. Here's why this one is so huge ..."

"The German carmaker’s United States unit, the only division still turning out the curvy car originally developed at Hitler’s direction, will end production of the vehicle in July ..."

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"When its buses and Beetles became cultural icons ..."

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"It looks like an iPod Photo from the early aughts but the Tangara music player is a modern take on a musical icon ..."