consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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After plastic straws, this entrepreneur wants plastic toothbrushes to disappear

After plastic straws, this entrepreneur wants plastic toothbrushes to disappear | consumer psychology | Scoop.it

"Christina Ramirez bootstrapped her bamboo toothbrush firm Plus Ultra in 2012, first launching the brand in Whole Foods where she was an employee. Now her toothbrushes are sold nationwide ..."

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Eight ways to kill our passion for plastic

Eight ways to kill our passion for plastic | consumer psychology | Scoop.it

"Why not try to cut down? Try reusable cups, bottles, nappies ..."

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Brands benefit from jumping on the plastic ban bandwagon

Brands benefit from jumping on the plastic ban bandwagon | consumer psychology | Scoop.it

"Companies want to win eco points with consumers but can face unintended consequences ..."

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