"Brands seeking to use online influencers to sway consumers need to ensure they are ready to pay for the privilege as well as being aligned with the readership of those individuals and their own personal branding ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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Scoop.it!
"Humans of a certain age will remember the brief period when accessing the internet meant shelling out a monthly fee to AOL. For most of us, this gave way to better business models well over a decade ago ..." 
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