consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
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Google is most popular brand

Google is most popular brand | consumer psychology | Scoop.it

"Google is the brand people talk about most online, but Disney is the one that generates the most love according to a new study ..."

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App lets consumers rate SA brands | TechCentral

App lets consumers rate SA brands | TechCentral | consumer psychology | Scoop.it

"South African consumers can now rate, review and connect with brands and government institutions through a newly launched smartphone application by Plus 94 Research, a market intelligence firm ..."

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Snapchat is asking brands for $750,000 to advertise and won't budge

Snapchat is asking brands for $750,000 to advertise and won't budge | consumer psychology | Scoop.it

"Snapchat is asking brands for $750,000 a day for its new ads, according to multiple industry sources who have heard the pitch, and some say that's too expensive for the young app ..."

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Ease the customer down the aisle | Trends | Marketing Week

Ease the customer down the aisle | Trends | Marketing Week | consumer psychology | Scoop.it

"New research looks at how consumers rate nine grocery retailers in terms of ‘effort to shop’ and finds that the easier the experience, the more likely customers will remain loyal..."

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