consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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Digital video ads register higher performance

Digital video ads register higher performance | consumer psychology | Scoop.it
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Chrysler won't recall Jeeps: what drivers can do - WEAR ABC Channel 3 - News - Top Stories

Chrysler won't recall Jeeps: what drivers can do  - WEAR ABC Channel 3 - News - Top Stories | consumer psychology | Scoop.it
"With the government and Chrysler in a tug of war over the safety of older-model Jeeps, the nearly three million consumers who are driving them are left in limbo, wondering if the vehicle they depend on is safe to drive..."

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Readers recall tablet magazine ads at same rate as print ads

Readers recall tablet magazine ads at same rate as print ads | consumer psychology | Scoop.it

"A splashy ad in a magazine may catch a reader’s eye as he or she is flipping through the pages, but would that ad grab someone’s attention when it’s displayed on a tablet? ..."

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