Ad of the Day: Gillette's grand Olympic spot takes a dark look at athletes' sacrifices | consumer psychology | Scoop.it
From www.adweek.com - July 18, 2016 6:16 PM

"The athletes gathering next month in Rio may be dazzling spectacles of human achievement, but getting there took a lot of ugliness. A new Olympic ad from Gillette tackles a familiar angle on sports-themed marketing—the grueling road to greatness ..."