consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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What kind of video content do consumers like most on social media? [Infographic]

What kind of video content do consumers like most on social media? [Infographic] | consumer psychology | Scoop.it

"One of the worst things you can do as a brand is create a one size fits all video strategy on social media. Animoto created an infographic sharing what types of video consumers prefer to consume by social media platform ..."

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The inexorable shift from traditional to social media

The inexorable shift from traditional to social media | consumer psychology | Scoop.it

"The inexorable march from traditional, paid media, to social media, and why paywalls as an answer, are not all they were hoped to be ..."

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Move over celebs, consumers prefer micro-influencers

Move over celebs, consumers prefer micro-influencers | consumer psychology | Scoop.it

"Micro-influencers may have smaller audiences, but they deliver big results when it comes to impacting consumer decisions, according to a new survey ..."

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