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Real-life consumer psychology – with a touch of technology
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What Lego has learnt from building a social network for kids

What Lego has learnt from building a social network for kids | consumer psychology | Scoop.it

"Lego may seem like a brand that can't put a foot wrong, but it's had to learn some hard lessons fast since it launched Lego Life in January ..."

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Apple Music is strong on design, weak on social networking - New York Times

Apple Music is strong on design, weak on social networking - New York Times | consumer psychology | Scoop.it

"The service brags that its playlists are curated by people not algorithms; on the other hand, its social network app needs retooling ..."

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Anonymous social networking: Secrets and lies | The Economist

Anonymous social networking: Secrets and lies | The Economist | consumer psychology | Scoop.it

"Social media may have brought millions of people together, but it has torn many others apart. Once, bullies taunted their victims in the playground; today they use ..."

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Eleven new social networks for 2017

Eleven new social networks for 2017 | consumer psychology | Scoop.it

"Exploring new social networks can help you find ways to talk with your customers or team members and discover new places to promote your brand. It will also help you ..."

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6Tribes is a social networking app that wants to make tribes of ‘Foodies’ and ‘Coffee Geeks’

6Tribes is a social networking app that wants to make tribes of ‘Foodies’ and ‘Coffee Geeks’ | consumer psychology | Scoop.it

"6Tribes is a new social networking app for iOS launching in the UK today. It’s made up of  ‘tribes’ based on interests and lifestyles that you can join accordingly ..."

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