consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
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Disney's new retail formula | WARC

Disney's new retail formula | WARC | consumer psychology | Scoop.it

"Disney, the entertainment giant, is testing a new prototype retail store in an attempt to “immerse guests in the brand like never before” ..."

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What’s so bad about in-store tracking?

What’s so bad about in-store tracking? | consumer psychology | Scoop.it

"Shoppers are much more willing to be tracked online than in stores. So what could change their minds about stores' new data-collecting technology? ..."

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3D printing for the masses: Amazon launches online store — RT USA

3D printing for the masses: Amazon launches online store — RT USA | consumer psychology | Scoop.it

"Amazon's ambitious expansion doesn't just involve delivery drones – the company launched a new online store on Monday dedicated to selling 3D printed products ..."

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The Store of the Future Has Arrived (and No, It's Not Apple)

The Store of the Future Has Arrived (and No, It's Not Apple) | consumer psychology | Scoop.it

"Eighty-five-year-old Chicagoan Martin Shafron, a self-described “computer illiterate,” steps into the rotunda-like entrance of AT&T’s flagship store in the city’s high-end retail district known as the Magnificent Mile..."

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Store redesign a strategic investment

Store redesign a strategic investment | consumer psychology | Scoop.it

"Retailers should stop thinking of store redesign as a necessity to be endured and instead view it as a strategic marketing investment that attracts new customers, research by Australian academics has said ..."

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Stores' subliminal signals make you spend more

Stores' subliminal signals make you spend more | consumer psychology | Scoop.it

"With the holiday shopping season in full swing, do you ever have the urge to splurge? Don't blame it on poor willpower. Turns out, retailers are ..."

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Timberland, Kenneth Cole Track Shoppers Who Opt-In For Deals

Timberland, Kenneth Cole Track Shoppers Who Opt-In For Deals | consumer psychology | Scoop.it

"Kenneth Cole and Timberland are testing a mobile app that tracks store visitors who opt-in for deals..."

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