"NCAA's new rules on NIL marketing collide perfectly with a booming creator economy, giving golden opportunities to athletes unlikely to turn pro -- and some of them are ... interesting ..."
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consumer psychology
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+2 today
Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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Students don’t tend to like brands, but brands need to talk to them, but they are a complex group, described by just one term over a period of intense transition. We Are Social strategist Casper Vahlgren writes about the lessons that arose from the agency’s award-winning work with students . ." 
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"Kit Kat Brazil recently created a campaign that merged technology, games, and chocolate on two university campuses across Sao Paulo. The campaign ..."
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"Facebook is a mirror and Twitter is a megaphone, according to a new University of Michigan study exploring how social media reflect and amplify the culture's growing levels of narcissism..."
Maggie Giuffrida's curator insight,
October 1, 2013 6:30 PM
"Facebook is a mirror and Twitter is a megaphone..." SO TRUE! When did creative & innocent sharing on social media ferment in a bogus sense of fufillment? 
Savannah Powell's curator insight,
March 25, 2014 2:41 AM
I found this site's reason for linking social media and narcissism much more intriguing compared to the other articles that I read. Although others had previously said that narcissists would use social media more frequently in order to gain the attention that they seek, I thought it was really inventive the way that they decided to study it. By comparing how much time they spend posting vs. how much time they spend looking at others' posts, I think that's a much better view of actually looking at what narcissism is about. |
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"On campuses across the country, college students are driving demand for plant-based seafood ..."
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"All that swiping on dating apps pays off, but not for reasons you might suspect ..."
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"The automotive and video-game industries have become integrated to the point that car makers are actually designing concept vehicles that will never turn a wheel ..."
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