consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
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Top 100 business trends for 2022

Top 100 business trends for 2022 | consumer psychology | Scoop.it

"2022 business trends - From experiential beauty stores to live e-commerce platforms, the 2022 business trends underscore how brands are meeting consumer needs with cutting-edge..."

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E-sports boom is giving brands access to 'unreachable' audiences 

E-sports boom is giving brands access to 'unreachable' audiences  | consumer psychology | Scoop.it

"The growth of e-sports has led to more branded experiences. Kim Benjamin finds out how brands can tap into the phenomenon ..."

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Disney is launching the first toys-to-life ‘Star Wars’ game this fall

Disney is launching the first toys-to-life ‘Star Wars’ game this fall | consumer psychology | Scoop.it

'This fall, Disney Interactive will launch Disney Infinity 3.0: Star Wars, a toys-to-life game that blends physical toys with virtual characters and environments ...'

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Who or what is Hatsune Miku? The making of a virtual pop star

Who or what is Hatsune Miku? The making of a virtual pop star | consumer psychology | Scoop.it

"Doug Levy is a staff copywriter and editor for the Shutterstock blog. This post was originally published on the Shutterstock blog and has been reprinted with permission ..."

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TradeHero launches a Chinese version, bringing the stock market game to traders in China

TradeHero launches a Chinese version, bringing the stock market game to traders in China | consumer psychology | Scoop.it

"Singapore-based mobile virtual stock market game TradeHero has taken a huge step forward in China by launching a Chinese version for iOS and Android devices ..."

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Hologram Employees: Can Virtual Workers Replace Real Ones?

Hologram Employees: Can Virtual Workers Replace Real Ones? | consumer psychology | Scoop.it

"Meet Ava, who demands no annual salary, no sick time and is ready to work 24/7. Places from airports to hospitals see this hologram employee as the dream hire, and experts say small businesses may be next to join the trend..."

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When a Cold-Hearted Corporation Takes Away Your Beloved (Virtual) Pet

When a Cold-Hearted Corporation Takes Away Your Beloved (Virtual) Pet | consumer psychology | Scoop.it

"Electronic Arts pulled the plug on the game Pet Society, but user activists haven't given up hope of being reunited with their digital cats and dogs..."

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Couple make history with virtual lobola negotiations

Couple make history with virtual lobola negotiations | consumer psychology | Scoop.it

"A young couple eager to cement their love did not let Covid-19 stand in their way when they held what may have been the first-ever virtual lobola negotiation between ..."

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Disrupting the gifting industry with G-commerce

Disrupting the gifting industry with G-commerce | consumer psychology | Scoop.it

"Gifting isn’t the same as it used to be. Thanks to last minute gifting. This has led to a massive change in the gifting industry, with Loop Commerce. Loop Commerce is disrupting the $200 — $300 billion gifting market with their understanding of gifting..."

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Case study - Virtual vs brick-and-mortar banks: Who is winning the social media battle

Case study - Virtual vs brick-and-mortar banks: Who is winning the social media battle | consumer psychology | Scoop.it

"The most easy to use social media monitoring tool with superior data quality, social analytics and reporting features. Add power to your social media listening, analysis, reporting and engagement efforts ..."

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Mirror, mirror in the app: What’s the fairest shade and shadow of them all?

Mirror, mirror in the app: What’s the fairest shade and shadow of them all? | consumer psychology | Scoop.it

"A new virtual makeup app from L’Oréal lets users see how new colors will look on their lips, eyes and cheeks before a purchase ..."

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Google Unleashes Virtual LEGO Fun In Chrome

Google Unleashes Virtual LEGO Fun In Chrome | consumer psychology | Scoop.it

"It’s a touchy, glitchy start to something that could be a mammoth, awesome time-waster.Want to play with LEGO bricks but you’re at work? Or sitting in the waiting room at the doctor’s? Or maybe you just don’t own any LEGO sets anymore ..."

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McDonald’s Happy Table is an NFC-powered virtual playground for kids (and adults) in Asia

McDonald’s Happy Table is an NFC-powered virtual playground for kids (and adults) in Asia | consumer psychology | Scoop.it

"...The Happy Table is currently only available in Yishun, Singapore. While the project will be removed soon, McDonald's states that it intends to launch The Happy Table throughout the region eventually"

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