"Don't fall for the "Roach Motel" or the "Privacy Zuckering". Here's how to spot the design choices that nudge us into unnecessary purchases ..."
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consumer psychology
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+8 today
Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"Cars are a massive part of our lives and provide millions of people ways in which to transport themselves to specific locations quickly. As cars have evolved with lots of tech it’s only fitting for their websites to use the latest tech too ..." 
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"Chat with your customers is the best way to deal with problems or just help them with other questions. With chat application installed on your website, you can get real time feedback from your customers and can improve your services ..:
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"If you needed proof that there's really nothing new under the sun, look no further than the explosively popular site ViralNova, which credits its addictive, highly clickable content to a famous long-form print ad from 1926..."
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"Forever 21 just gave its website an upgrade, including some insanely magical pictures that are freaking people out ..."
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"While most marketers have at least heard of neuromarketing principles, many shy away from these techniques, perhaps because they don’t understand them, don’t trust them or just don’t have the time to learn them. However, neuromarketing principles are actually simple applications of behavioral psychology ..."
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"Like a lot of designers, I sometimes struggle to find inspiration for new projects. Fortunately, there are a lot of tools out there to help designers get inspired ..."
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"As an interaction designer, how often have you run into projects where you’re asked to ensure a great ‘user experience’, without looking at the cocktail of emotions your design might produce?..."
Leona Ungerer's insight:
Includes useful (colourful) index of basic emotions by Robert Plutchik.
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