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Real-life consumer psychology – with a touch of technology
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How a whole new world of technology reinvented Disney - PRI

How a whole new world of technology reinvented Disney - PRI | consumer psychology | Scoop.it
From www.pri.org - July 18, 2015 9:03 AM

"When Disney began to fall behind, they invested in a wristband ..."

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Ayu Dita's curator insight, August 3, 2015 5:09 AM

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Brands like Jim Beam, Microsoft and Beats are going digital in ...

Brands like Jim Beam, Microsoft and Beats are going digital in ... | consumer psychology | Scoop.it
From www.adweek.com - July 21, 2014 12:57 AM

"Summer music festivals are sometimes viewed as one-off marketing events that give brands a quick boost in awareness. But new campaigns from Jim Beam, Microsoft and Beats Music are making a big digital push that extend ..."

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