consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
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How can luxury brands leverage social commerce in China? 

How can luxury brands leverage social commerce in China?  | consumer psychology | Scoop.it

"Want to extend your products and services to China? Learn how luxury brands can leverage social commerce to succeed in China. ..."

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Four examples of ‘hard luxury’ brands embracing ecommerce

Four examples of ‘hard luxury’ brands embracing ecommerce | consumer psychology | Scoop.it

"Ecommerce is now a big focus for luxury brands ..."

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Five ways luxury brands approach e-commerce in China

Five ways luxury brands approach e-commerce in China | consumer psychology | Scoop.it

"How should luxury brands navigate the E-commerce in China in 2018? With an infograhpic, we summarized five diverging ways luxury brands can consider ..."

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Forget leather, the future of fashion is all about fish skin

Forget leather, the future of fashion is all about fish skin | consumer psychology | Scoop.it

"Top quality leather is scarce. Luxury brands are finding fishy alternatives ..."

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Luxury brands make cautious entrance into Chinese ecommerce: report

Luxury brands make cautious entrance into Chinese ecommerce: report | consumer psychology | Scoop.it

"Foreign luxury brands played a large part ..."

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Why Z-lennials will upend Western brands' China strategy

Why Z-lennials will upend Western brands' China strategy | consumer psychology | Scoop.it

"Chinese Z-lennials are still young, and their lifestyle preference is significantly shaped by that of their parents as well as their environment ..."

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