"Surtie-Richards was a household name as she conquered her role as Ester (Nenna) Willemse on South Africa's first television soapie ’Egoli: Place of Gold’ ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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Scoop.it!
"MTN took aim at Vodacom in its latest “SA’s best mobile network” advertisement ..." 
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"Ever wondered what would happen if four blue light brigades met at an intersection. Nando's can tell you! In true Nando's style, once again we've created an ad that makes us laugh, reflects ..."
Leona Ungerer's insight:
A humorous look at life in South Africa.
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"Increasing numbers of out of home (OOH) media owners entered the category, resulting over time in an explosion of digital billboards being erected across a number of major South African cities..."
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"Consumers love the advertising in South Africa's competitive telecoms market. Companies fight for market share, often taking aim at each other in their ads ..."
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