"Every year, Euromonitor International identifies emerging and fast-moving trends they expect to gain traction in the year ahead. These trends respond to changing consumer values and behaviour which is causing disruption for business globally ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"OMD's Danielle Le Toullec casts her eye over what consumers are up to online. And it would appear she knows her stuff ..." 
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"It's nearly wedding season, so congratulations to all couples en route to their “I do” moment ..."
Leona Ungerer's insight:
Changing rituals.
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"Customer Behavior - Some 41% of Amazon customers say they use a mobile device (smartphone or tablet) most often to make purchases on the site, according to recent research from Feedvisor ..."
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"The authors of a new book on market research explain how a shift in consumer decision-making is fundamentally changing marketing ..."
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"As the online travel industry becomes heavily saturated, consumer behavior and the path to purchase has grown increasingly complex. Using our data may help to provide insight..."
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