consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
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How China's shopping malls survive and thrive in the e-commerce age 

How China's shopping malls survive and thrive in the e-commerce age  | consumer psychology | Scoop.it

"The future of brick and mortar "shopping" is now in China ..".

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European consumers ready for the stores of the future: study

European consumers ready for the stores of the future: study | consumer psychology | Scoop.it

"Over the coming years, e-commerce will not replace brick-and-mortar stores but will continue to challenge them — this is the primary conclusion of a report published Feb 6 by the Observatoire Cetelem, a research institute devoted to the study of European consumer behaviour trends ..." 

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Emerging Trends in Online Shopping in Kenya

Emerging Trends in Online Shopping in Kenya | consumer psychology | Scoop.it

"Online shopping in Kenya is slowly becoming a reality among many. Here, you will learn of the emerging trends in online shopping in Kenya and where to shop..."

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UK consumers are mobile-using, multiscreening shoppers – and retailers must respond to succeed

UK consumers are mobile-using, multiscreening shoppers – and retailers must respond to succeed | consumer psychology | Scoop.it


“The average British shopper now owns 3.3 devices, goes online at least once a day and multiscreens while watching TV, according to new Google [IRDX VGOO] data. ..."

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Ease the customer down the aisle | Trends | Marketing Week

Ease the customer down the aisle | Trends | Marketing Week | consumer psychology | Scoop.it

"New research looks at how consumers rate nine grocery retailers in terms of ‘effort to shop’ and finds that the easier the experience, the more likely customers will remain loyal..."

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